publication venue for
- INFLUENCER MARKETING: A PERSPECTIVE OF THE ELABORATION LIKELIHOOD MODEL OF PERSUASION. 24:127-145. 2023
- HOW DIFFERENT LIFESTYLES AFFECT VALUE APPRAISALS AND PURCHASE OF ICT PRODUCTS: A COMPARATIVE EMPIRICAL STUDY. 19:280-300. 2018
- MODELING CONSUMER ACCEPTANCE OF ELECTRONIC PERSONAL HEALTH RECORDS. 19:119-134. 2018
- A METHODOLOGY FOR THE ASSESSMENT OF BUDDY-AGENTS. 5:71-84. 2004