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What's familiar is excellent: The impact of...
Journal article

What's familiar is excellent: The impact of exposure effect on perceived journal quality

Abstract

The purpose of this study is to test the existence of the exposure effect in journal ranking decisions. The exposure effect emerges when participants of journal ranking surveys assign higher scores to some journals merely because they are more familiar with them rather than on their objective assessment of the overall journal's contribution to the field. Analysis of the journal ranking data from a survey of 233 active researchers in the field …

Authors

Serenko A; Bontis N

Journal

Journal of Informetrics, Vol. 5, No. 1, pp. 219–223

Publisher

Elsevier

Publication Date

January 2011

DOI

10.1016/j.joi.2010.07.005

ISSN

1751-1577