Early Sound Symbolism for Vowel Sounds

Children and adults consistently match some words (e.g., kiki) to jagged shapes and other words (e.g., bouba) to rounded shapes, providing evidence for non-arbitrary sound-shape mapping. In this study, we investigated the influence of vowels on sound-shape matching in toddlers, using four contrasting pairs of nonsense words differing in vowel sound (/i/ as in feet vs. /o/ as in boat) and four rounded-jagged shape pairs. Crucially, we used …