User interest in on-demand, shared, and driverless mobility: Evidence from stated preference choice experiments in Southern Ontario

Understanding how new technologies such as on-demand ride hailing and vehicle automation may affect travel behavior is important to craft better policy. This study uses a 2018 survey of 1,684 employed respondents from vehicle-holding households residing in Southern Ontario, Canada. Stated preference choice experiments are administered and mixed logit models are estimated to explore consumer interest in adopting driverless on-demand vehicles, …