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The art and science of marketing medications.
Journal article

The art and science of marketing medications.

Authors

Toop L; Mangin D

Journal

The New Zealand Medical Journal, Vol. 128, No. 1421, pp. 11–12

ISSN

0301-6331

Associated Experts

Derelie A Mangin

Professor (Part-Time), Faculty of Health Sciences
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Labels

Fields of Research (FoR)

32 Biomedical and Clinical Sciences42 Health Sciences

Medical Subject Headings (MeSH)

AdvertisingBiasDeceptionDrug IndustryHumansRandomized Controlled Trials as Topic