A deep learning computer vision iPad application for Sales Rep optimization in the field

Computer vision is becoming an increasingly critical area of research, and its applications to real-world problems are gaining significance. In this paper, we describe the design, development and evaluation of our computer vision Faster R-CNN iPad App for Sales Representatives in grocery store environments. Our system aims to assist Sales Reps to be more productive, reduce errors, and provide increased efficiencies. We report on the creation of the iPad app, the data capturing guidelines we created for the creation of good classifiers and the results of professional Sales Reps evaluating our system. Our system was tested in a variety of conditions in grocery store environments and has an accuracy of 99%, a System Usability Score usability score of 85 (high). It supports up to 40 classifiers running concurrently to perform product identification in less than 3.8 s. We also created a set of data capturing guidelines that will enable other researchers to create their own classifiers for these types of products in complex environments (e.g., products with very similar packaging located on shelves).