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THE IMPACT OF HOMOPHILY AND HERDING ON DECISION...
Conference

THE IMPACT OF HOMOPHILY AND HERDING ON DECISION CONFIDENCE IN SOCIAL COMMERCE

Authors

Munawar M; Hassanein K; Head M

Pagination

pp. 420-423

Publisher

IADIS - International Association for the Development of the Information Society

Publication Date

July 17, 2019

DOI

10.33965/wbc2019_201908c055

Name of conference

Proceedings of the International Conferences ICT, Society, and Human Beings 2019; Connected Smart Cities 2019; and Web Based Communities and Social Media 2019