Journal article
Driving Forces for M-Commerce Success
Abstract
Is m-commerce just an extension or a subset of e-commerce? Will it turn out to be just more hype? In this paper we discuss the realities of m-commerce and the major differences between mobile commerce and Internet-based e-commerce. Based on this understanding, we identify key factors that must be taken into consideration in order to design valuable m-com-merce applications. We emphasize that the success of m-commerce relies on the synergy of …
Authors
Zhang JJ; Yuan Y; Archer N
Journal
Journal of Internet Commerce, Vol. 1, No. 3, pp. 81–104
Publisher
Taylor & Francis
Publication Date
May 2002
DOI
10.1300/j179v01n03_08
ISSN
1533-2861