Preprint
Chance Constrained Optimization for Targeted Internet Advertising
Abstract
We introduce a chance constrained optimization model for the fulfillment of
guaranteed display Internet advertising campaigns. The proposed formulation for
Authors
Deza A; Huang K; Metel MR
Publication date
July 29, 2014
DOI
10.48550/arxiv.1407.7924
Preprint server
arXiv