Chapter
Driving Forces for M-Commerce Success
Abstract
Is m-commerce just an extension or a subset of e-commerce? Will it turn out to be just more hype? In this paper we discuss the realities of m-commerce and the major differences between mobile commerce and Internet-based e-commerce. Based on this understanding, we identify key factors that must be taken into consideration in order to design valuable m-commerce applications. We emphasize that the success of m-commerce relies on the synergy of …
Authors
Zhang JJ; Yuan Y; Archer N
Book title
E-Business Management
Series
Integrated Series in Information Systems
Volume
1
Pagination
pp. 51-76
Publisher
Springer Nature
Publication Date
January 1, 2002
DOI
10.1007/0-306-47548-0_4