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Driving Forces for M-Commerce Success
Chapter

Driving Forces for M-Commerce Success

Abstract

Is m-commerce just an extension or a subset of e-commerce? Will it turn out to be just more hype? In this paper we discuss the realities of m-commerce and the major differences between mobile commerce and Internet-based e-commerce. Based on this understanding, we identify key factors that must be taken into consideration in order to design valuable m-commerce applications. We emphasize that the success of m-commerce relies on the synergy of …

Authors

Zhang JJ; Yuan Y; Archer N

Book title

E-Business Management

Series

Integrated Series in Information Systems

Volume

1

Pagination

pp. 51-76

Publisher

Springer Nature

Publication Date

January 1, 2002

DOI

10.1007/0-306-47548-0_4