‘Anything to Build a Better Future’: South Asian Celebrities for a New Era

This chapter considers the online activity and profiles of three actors-Lilly Singh, Riz Ahmed, and Maitreyi Ramakrishnan-and the way that they may be able to facilitate a sense of solidarity for young South Asians who are seeking role models beyond Bollywood. The online activity and self-presentation of these actors are important in two respects: 1) these allow young South Asians to view the opinions of real-life role models, rather than …