PRODUCT STRATEGY AND FORMAL-STRUCTURE Journal Articles

authors

• Bart, Christopher K

status

• accepted 

publication date

• July 1986

has subject area

• 1503 Business and Management (FoR)
• 1505 Marketing (FoR)
• Business & Management (Science Metrix)

published in

• Strategic Management Journal  Journal

keywords

• Business
• Business & Economics
• Management
• Social Sciences

Digital Object Identifier (DOI)

• 10.1002/smj.4250070402

start page

• 293

end page

• 312

volume

• 7

issue

• 4