From the Bob/Kirk effect to the Benoit/Éric effect: Testing the mechanism of name sound symbolism in two languages

Although it is often assumed that language involves an arbitrary relationship between form and meaning, many studies have demonstrated that nonwords like maluma are associated with round shapes, while nonwords like takete are associated with sharp shapes (i.e., the Maluma/Takete effect, Köhler, 1929/1947). The majority of the research on sound symbolism has used nonwords, but Sidhu and Pexman (2015) recently extended this effect to existing …