Journal article
Contingency and the McCollough effect
Abstract
According to a Pavlovian conditioning analysis of the orientation-contingent color aftereffect (the McCollough effect), orientation stimuli become associated with simultaneously presented chromatic stimuli. This account suggests that decreasing the contingency between the putative conditional stimulus (grid orientation) and the unconditional stimulus (color) should decrease the strength of the aftereffect. In the present experiment, the effect …
Authors
Siegel S; Allan LG
Journal
Attention, Perception, & Psychophysics, Vol. 42, No. 3, pp. 281–285
Publisher
Springer Nature
Publication Date
May 1987
DOI
10.3758/bf03203080
ISSN
1943-3921