That Fine Rain That Soaks You Through. Exploring the Role of Weather Lore, Cultural Identity, and Community Memory in Shaping Attitudes to Climate Change

As the limitations of climate change communication, which focusses on the dissemination of scientific knowledge has become apparent, climate studies scholars have called for richer, less reductive approaches. This includes adopting more emotive language, which is sensitive to the myriad ways communities understand and know their own environ and climate. While on the surface, the recent emotive turn of popular discourse on anthropogenic climate …