Journal article
Blowing Up the Brand: Critical Perspectives on Promotional Culture
Abstract
Authors
Hirji F
Journal
Canadian Journal of Communication, Vol. 37, No. 3, pp. 1–3
Publisher
University of Toronto Press
Publication Date
October 1, 2012
DOI
10.22230/cjc.2012v37n3a2559
ISSN
0705-3657