Accelerating innovation: Some lessons from the pandemic Journal Articles

abstract

• AbstractThe Pandemic taught us that accelerated new‐product development is more important than ever, and provided examples of firms developing breakthrough products in record time. Five approaches to accelerated development are outlined here: The first two deal with adequately resourcing new‐product projects, namely the use of focused teams; and effective portfolio management to prioritize projects and reallocate resources. Newer digital tools are outlined that speed new‐products developments. Finally, two development methods are described that move development projects faster: Lean development and Agile development. Accelerated development also has hidden costs: undertaking less innovative projects and cutting too many corners. Although important, the topic is under‐researched, and the limited research has yielded inconclusive results about acceleration's expected benefits.

authors

• Cooper, Robert Gravlin

status

• published 

publication date

• March 2021

has subject area

• 09 Engineering (FoR)
• 12 Built Environment and Design (FoR)
• 15 Commerce, Management, Tourism and Services (FoR)
• Business & Management (Science Metrix)

published in

• Journal of Product Innovation Management  Journal

keywords

• Agile development
• Agile‐Stage‐Gate
• Stage‐gate
• accelerated innovation
• accelerated new‐product development
• portfolio management

Digital Object Identifier (DOI)

• 10.1111/jpim.12565

start page

• 221

end page

• 232

volume

• 38

issue

• 2