Journal article
Healthcare marketing and Internet technology management
Abstract
The strategic planning process provides healthcare organizations with a framework for analyzing business opportunities and threats, and guides the strategy and tactics of strategic business units within an organization, as well as departments within the strategic business units. In recent years, the technological changes affecting healthcare have been substantial; Internet technologies in particular have and continue to influence strategic …
Authors
James KE; Lin B; Tan J
Journal
International Journal of Healthcare Technology and Management, Vol. 2, No. 1-4, pp. 233–245
Publication Date
January 1, 2000
DOI
10.1504/ijhtm.2000.001080
ISSN
1368-2156