Screening new products for potential winners Journal Articles

authors

• Cooper, Robert Gravlin
• Kleinschmidt, Elko

status

• published 

publication date

• December 1, 1994

has subject area

• Business & Management (Science Metrix)

published in

• IEEE Engineering Management Review  Journal

start page

• 24

end page

• 30

volume

• 22

issue

• 4