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Transformative Radio and Stubborn Audiences: A...
Journal article

Transformative Radio and Stubborn Audiences: A Tale of Two Cities

Abstract

A decade ago the regional programming of CBC Toronto successfully transformed itself with a new notion of community reflection that utilized a range of emerging digital platforms but put narrative radio storytelling at its centre. With the launch of CBC Hamilton in Spring 2012, as Canada's sole digital-only public broadcasting outlet (no over-the-air TV or radio), audio storytelling was conspicuously absent from the equation. Based on the only …

Authors

Savage P; Weiler K

Journal

Journal of Radio & Audio Media, Vol. 20, No. 2, pp. 339–357

Publisher

Taylor & Francis

Publication Date

July 1, 2013

DOI

10.1080/19376529.2013.825536

ISSN

1937-6529