Journal article
Organizational capabilities that enable big data and predictive analytics diffusion and organizational performance
Abstract
Purpose Big data and predictive analytics (BDPA) has received great attention in terms of its role in making business decisions. However, current knowledge on BDPA regarding how it might link organizational capabilities and organizational performance (OP) remains unclear. Drawing from the resource-based view, the purpose of this paper is to propose a model to examine how information technology (IT) deployment (i.e. strategic IT flexibility, …
Authors
Mishra D; Luo Z; Hazen B; Hassini E; Foropon C
Journal
Management Decision, Vol. 57, No. 8, pp. 1734–1755
Publisher
Emerald
Publication Date
September 12, 2019
DOI
10.1108/md-03-2018-0324
ISSN
0025-1747