Journal article
The effects of website design on purchase intention in online shopping: the mediating role of trust and the moderating role of culture
Authors
Ganguly B; Dash SB; Cyr D; Head M
Journal
International Journal of Electronic Business, Vol. 8, No. 4/5,
Publisher
Inderscience Publishers
Publication Date
January 1, 2010
DOI
10.1504/ijeb.2010.035289
ISSN
1470-6067